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Campaign Setup: Creative and Destination Link
Campaign Setup: Creative and Destination Link
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Written by Team found.ee
Updated over a month ago

Creative

With found.ee Web and Mobile Display ads, you can use banner graphics (static or GIF) or HTML5 interactive banner ads.

Here are our recommended specs for static or GIF banner graphics:

Alternatively, HTML5 interactive banner creatives (example here) can be great if you don't have static/GIF banners on hand, or if you'd like users to preview your music or video content immediately (without clicking away from their current page). Here's a quick video walkthrough on how to create an HTLM5 interactive banner!

To use an existing creative in your account (either a static/banner graphic you previously uploaded or an HTML5 banner you've already created), click the pink 'Show Existing Creatives' button and select the corresponding tab ('Existing Creatives' for previously uploaded banner graphics, 'HTML5 Ads' for previously created HTML5 banners).

Otherwise, if you'd like to upload new static/GIF banner graphics, you can also upload your own banners that meet the above specifications by selecting 'Click to Browse' or by simply dragging & dropping your files into the box.

Destination Link

Now that you've chosen your ad creative(s), your Destination URL is where users will be directed after clicking your ad. For this, you can use a website link, found.ee landing page, or shortlink.

Then, if you'd like to add UTM parameters for additional tracking capabilities, click 'Edit With URL Builder' and it will walk you through the steps accordingly.

Also, make sure to keep the Create Follow-Up Remarketing Audience checked – this will enable you to run future remarketing campaigns based on impressions generated by this first campaign.

When that’s all finished, simply click the pink Publish button at the bottom of the screen, and you’re all done!

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