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30 Day Marketing Plan: Week 4

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Written by Team found.ee
Updated this week

Your release is out in the world, and you’ve likely already seen that initial spike in streams, clicks, and attention. But the real growth happens in the weeks that follow. This is your chance to turn listeners into long-term fans by keeping the energy high and your marketing sharp.

Here’s how to finish strong with found.ee πŸ‘‡

πŸ“Š Dive into Your InsightsUse the found.ee Analytics Dashboard to see what’s working, optimize your next moves and double down on high-performing channels.

  • Which platforms drove the most clicks?
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  • Where are your fans located?
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  • Which DSP & retailer buttons got the most traffic?
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πŸ’Œ Follow Up with Email or SMS CampaignsIf you collected emails or phone numbers with your Pre-Save Page (Premium & Power users only), now’s the time to re-engage them:

  • Send a thank-you note with a link to the release
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  • Offer exclusive behind-the-scenes content
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  • Share updates about tour dates or merch drops
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πŸ” Retarget with New Creative Update your Web Display, CTV, and Video Ads with fresh post-release visuals:

  • Quote a great review
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  • Showcase fan reactions or streaming milestones
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  • Highlight tour info or new merch
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πŸ“¦ Use Short Links to Extend the Story Drive traffic to bonus content, lyric videos, merch bundles, or press coverage using found.ee Short Links – each with your pixel baked in.

Your campaign doesn’t end with the release. Week 4 is about longevity and deepening fan engagement. Keep showing up, stay consistent, and continue telling your story.

Thanks for following along with our 30-Day Music Marketing Plan – stay tuned for our next drop! 🎢

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